Even before CES 2025 kicked off a few trends began to emerge — or more accurately, some gaps appeared.
All U.S. and some European automakers that have helped turn CES into an auto show were absent. Several Chinese automakers filled that void, notably Zeekr, the EV brand owned by China’s Geely Holdings. Wey, a premium brand under Great Wall Motor, and Xpeng also had booths.
The West Hall in the Las Vegas Convention Center, where the majority of vehicle and transportation tech sets up, felt emptier than previous years. And notably, some of the biggest announcements had nothing to do with new EVs — or other products that might take up a lot of physical space. Toyota, for instance, announced the first phase of Woven City, a prototype city built on 175 acres at the foot of Mount Fuji, was complete and in search of inventors and startups. Oh, and that it’s also “exploring rockets.” Not exactly something one can exhibit at CES.
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