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Americans tend to think a bigger car is a better car.

The most popular vehicle segments in the US are SUVs and pickup trucks. The Ford F-Series has been the country’s top-selling vehicle for more than 40 years — followed last year by the Chevrolet Silverado, Ram pickup lineup, and Toyota RAV4.

So given that a large vehicle is what a good portion of the US population is looking for, it’s no surprise that rule applies to electric vehicles, too. 

It’s one reason EV adoption has only been creeping up in the US, barely hitting almost 6% in 2022. 

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